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Product recall · CPSCJune 26, 2025Serious
Professional's Choice Sports Medicine Products Equine Bits
The notice says to stop using it — see below for what to do.
What’s wrong
The bit can break during use, posing a fall hazard to a rider.
The Recall Registry rates this serious — Fall risk.
What it looks like
Photos help. Identifiers decide. Appearance can vary by color, finish or packaging. Confirm the model number, date code or other identifier in the official notice.
Recall image provided by CPSC
What to do
Consumers should immediately stop using the recalled bits and contact Professional's Choice Sports Medicine Products to receive a full refund or free replacement. Upon receipt of the product, Professional's Choice will send a refund payment by check or ship a replacement product, whichever the consumer prefers. Professional's Choice will provide a pre-paid shipping label to consumers. Consumers can also contact the retailer from which the product was originally purchased for a refund.
Who to contact: Professional's Choice Sports Medicine Products Inc. toll-free at 800-331-9421 from 8 a.m. to 4 p.m. CT Monday through Friday, email at info@profchoice.com or online at https://profchoice.com/recalls or https://profchoice.com and select "Recalls" from the Customer Care menu.
The product
This recall involves Swivel Port mouthpiece versions of equine bits from the Bob Avila collection. The bits include the following models: Avila Santa Maria Swivel Port (model no. AVB-171), a 7 ¼" shank with a decorative silver design and swivel port mouthpiece; Avila Byron Swivel Port (model no. AVB-612), an 8" Gunmetal shank, swivel port mouthpiece; Avila Phoenix Swivel Port (model no. AVB-621), an 8" cheek with a silver and copper decorative sunflower at the top of the shank, and silver bar design on remainder of cheek; and Avila Sunflower Swivel Port (model no. AVB-222), a 7" shank with a decorative silver and copper floral design, swivel port mouthpiece.
Details
- Units affected
- About 1,135
- Recall date
- June 26, 2025
- Brand
- Professional's Choice Sports Medicine Products Inc., of Oklahoma City, Oklahoma
- Injuries reported
- None reported
- What has been reported
- The company has received five reports of bits breaking.No injuries have been reported.
AVB-171AVB-612AVB-621AVB-222
Horse-riding supply stores nationwide and online at profchoice.com from January 2022 through March 2025 for between $120 and $160.
The official notice
This recall was issued by the U.S. Consumer Product Safety Commission. The Recall Registry summarises it — always confirm the details at the source.
Their exact wording: “Professional's Choice Sports Medicine Products Recalls Equine Bits Due to Fall Hazard”
Worried about the other things in your house? You can write down what you have and be told if one is recalled — or, if you sell second-hand, check your whole stock at once.
Filed under: Everything else